Fit-for-Purpose Product Development

Services covering all New Product Development and Existing Product Development for Restaurants, Food-to-Go, Foodservice and Consumer Packaged Goods:


  • Strategic planning & competitor analysis: taste, price, positioning.
  • Market | Demand data supporting your sector and category.
  • Ideas & concepts: products, ranges, full menus.


  • Recipe formulation process: Flavour profile, quality, stability, sample tasting rounds.
  • Back of pack: Nutrition facts, ingredients listing, allergens check, cooking instructions, other labelling regulations.
  • Health claim building and initial ‘Evidence File’.
  • Ingredients sourcing.
  • Food technical solutions: ambient, chilled, frozen.
  • Packaging solutions.
  • Initial product costings & margins.
  • Recipes fit for presentation to manufacturers or chef/production teams.


  • Shelf life testing management with third party UKAS accredited laboratories.
  • Prototypes for board, investor or buyer meetings.
  • Short-run production of samples for events.
  • Information sharing on ways to achieve initial consumer feedback.